BWC Criteria for Clients

When evaluating companies seeking our 2.0 service, we look at the following criteria:

1. Willing to launch new innovative product lines within their company

2. Revenue positive and able to scale

3. Socially responsible and environmentally sustainable


BWC's 2.0 Service includes the following:

  • Analysis of current products and customer segments
  • Analysis of missing customer segments and product lines
  • Presentation of what an innovative 2.0 version of your company or product line might look like
  • Further refinements based on interaction with your team and customers
  • Pilot launch consulting
  • Scalable rollout consulting

We are especially fond of social entrepreneurship businesses (such as microfinancing) and admire websites like and

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